social video

Have you started to use Video Marketing?

Have you watched any video content in the last few hours during your online browsing?

It’s definitely a YES for me as I watch a lot of short videos on Facebook and Instagram. It is obvious now that video content is getting more attention nowadays so as an entrepreneur, have you started to use Video Marketing as your part of your marketing strategy?

Here’s a forecast report done by Animoto recently on Video used on Social Media:

Dreams chase them

Do You Still Have Dreams?

Everyone, at some point of his or her life, has dreamed of being somebody special, somebody big. Who hasn’t dreamed of being able to meet with your favourite actors or actresses? And how many times have we dreamed of being rich, or successful, or happy with our relationships?

Often, we dream big dreams and have great aspirations. Unfortunately, our dream remain just a dream. And our aspirations easily gone with the wind.

This is a sad turn of events in our life. Instead of experiencing exciting adventures in self actualization, we get caught up in the daily humdrum of living just barely existing.

But you know what? Life could be so much better, if only we learned to aim higher.

The most common problem to setting goals is the word impossible. Most people get hung up thinking I can’t do this. It’s too hard. It’s too impossible. No one can do this.

Impossible is Just a Word

However, if everyone thought that, there would be no inventions, no innovations, and no breakthroughs in human accomplishment.

Remember that scientists were baffled when they took a look at the humble bumblebee. Theoretically, they said, it was impossible for the bumblebee to fly. Unfortunately for the bumble, bee no one has told it so. So fly it does.

On the other hand, some people suffer from dreaming totally outrageous dreams and not acting on them. The result? Broken dreams, and tattered aspirations.


If you limit yourself with self-doubt, and self-limiting assumptions, you will never be able to break past what you deem impossible. If you reach too far out into the sky without working towards your goal, you will find yourself clinging on to the impossible dream.

Try this exercise. Take a piece of paper and write down some goals in your life. Under one header, list down things you know you can do. Under another header, write the things you might be able to do. And under one more, list the things that that are impossible for you to do.

Now look at all the headers strive every day to accomplish the goals that are under things you know you can do. Check them when you are able to accomplish them. As you slowly are able to check all of your goals under that heading, try accomplishing the goals under the other header-the one that reads you might be able to do.

As of the items you wrote under things I could do are accomplished, you can move the goals that are under things that are impossible for you to do to the list of things you might be able to do.

As you iterate through this process, you will find out that the goals you thought were impossible become easier to accomplish. And the impossible begin to seem possible after all.

You see, the technique here is not to limit your imagination. It is to aim high, and start working towards that goal little by little. However, it also is unwise to set a goal that is truly unrealistic.

Those who just dream towards a goal without working hard end up disappointed and disillusioned.

On the other hand, if you told someone a hundred years ago that it was possible for man to be on the moon, they would laugh at you. If you had told them that you could send mail from here to the other side of the world in a few seconds, they would say you were out of your mind. But, through sheer desire and perseverance, these impossible dreams are now realities.

Thomas Edison once said that genius is 1% inspiration and 99% perspiration. Nothing could be truer. For one to accomplish his or her dreams, there has to be had work and discipline. But take note that that 1% has to be a think-big dream, and not some easily accomplished one.

So dream on, friend! Don’t get caught up with your perceived limitations. Think big and work hard to attain those dreams. As you step up the ladder of progress, you will just about find out that the impossible has just become a little bit more possible.

affiliate marketing

3 Important Tactics Affiliate Marketers Need To Survive Online

Every affiliate marketer is always looking for the potential market that gives the biggest return. Sometimes they think it is a magic formula that is readily available for them. Actually, it is more complicated than that. It is just good marketing practices that have been proven over years of hard work and dedication.

There are tactics that have worked before with online marketing and is continuing to work in the online affiliate marketing world of today. With these top three marketing tips, you will be able to able to increase your sales and survive in the affiliate marketing online.

What are these three important tactics?

1. Using unique web pages to promote each separate product you are marketing.

Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more. Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.


2. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed.

Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect. Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they thought they want later and will find out that the sale is closed. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.

Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

3. Get the kind of traffic that is targeted to your product.

Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that is focusing on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.
Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day, that means you can made 10 sales based on the average statistic.

The tactics given above does not really sound very difficult to do, if you think about it. It just requires a little time and an action plan on your part.

Try to use these tips for several affiliate marketing programs. You can end maintaining a good source of income and surviving in this business that not all marketers can do. Besides, think of the huge paychecks you will be getting.

set goals

Strategies to Setting Goals and Achieving Them for Entrepreneurs

Over more than 15 years of training and coaching people, I have encountered many people who don’t set goals. Naturally, I would ask them why. Their answers varies but they all boiled down to couples that I will discuss below. On the other hand, these same groups of people would set goals or targets for their companies but they don’t set it for themselves.

Why do you think big corporations set goals or KPIs (Key Performance Indicators)? Simply because it works.

So why is it then that so many people don’t set goals when they know that they should?


Well it is definitely not that they don’t know how to set because most of them heard about goal settings in motivation talks or books. Perhaps they don’t have the time to do it. That’s a good excuse.

But then again, perhaps not! Statistics shows that the average person in the US watches 28 hours of television every week and 32 hours in UK. So what about you? How many hours you spend watching TV or today, videos on your computer or iPads/ Tablets? So definitely it’s not lack of time then.

fail to set goals

So what is the real reason that prevents people from setting goals? The truth is that there are probably many, many reasons but here some of the top 3 reasons:

REASON #1 Past Failures

Honestly, we don’t like failures. We try something once and if we fail, we refuse to do it again for fear of failing again. When we are young, it’s different. We leap up from our failures and try again and again. Just like when we learn to walk, we are not afraid of falling and when we fall, we stand up and try walking again.

However, when we grow older, reality sets in. We are trained by people surrounds us that mediocre is best and don’t go towards the edge. They trained us to be like this, our parents, teachers and our childhood “mentors”. You said you wanted to become a singer for a living, they told you to be realistic. They didn’t want you to be disappointed. You said you wanted to be a lawyer, they said you’re not clever enough, set yourself a target you can achieve.

We learn the pain of disappointment and we start to settle. We settle for second best. We think, “Well, if I don’t set my sights to high I can’t feel too disappointed.” So, better still, why set goals and just flow with life.

REASON #2 Fear to get out of their comfort zone

Fear paralyzes many people into inaction. Fear paralyzes many people so that they just keep on doing the same old things that they’ve always done. Fear holds you inside your comfort zone and stops you setting big goals.

Setting goals will get you outside of your comfort zone. Setting big goals may take you a long way outside of your comfort zone. Setting goals and chasing your dreams could take you on a journey that you could never imagine. For many people, getting outside of their comfort zone is really uncomfortable.

In many of my training workshops, when we discuss how to get outstanding results, we come up with many, many new proposals and action items that would greatly change their performance. Some of them are excited while a lot of the “reality” folks would feel challenged by thinking that they have to change their way of doing things and they feel uncomfortable. Most of them give up before even trying.


Fear. Fear to get out of their comfort zone. Fear they cannot do it. Fear it’ll hurt if they fail. Fear others will laugh at them.

REASON #3. NOW Syndrome

In today’s society, we want everything NOW. We are living in an instant gratification, no patience culture. If we want something, we want it now. People are really focused on now… Live now, pay later. Live now, worry about it later.

Goal setting requires you to think about your future such as saving for your retirement rather than throwing your spare cash on parties and other “nice-to-have” luxuries, going on a crash diet but not thinking about the exercise necessary to be a healthy person.

I want it now is not the best way to set goals. I want it now doesn’t worry about goals.

Now that you know about the Top 3 Reasons of not setting goals, I’m going to share with you my goal setting strategies that works.

1. Find the Reasons to Your Goals
Don’t just simply set a goal. Don’t set a goal like you are setting a new year resolution and have no intention of achieving it. You just set for the sake of setting because it is time of the year to set a resolution.

Think of the WHY behind your goals. Tony Robbins, one of the top success coach, said that the WHY behind your goals is more important than the HOW.

2. Understand Your Strength and Weakness
Identify your strength and weakness will greatly help you understand which actions better suit you which will propel you towards your goals. For example, you want to be healthier but you don’t like to go to gym. However, you love outdoors so biking or hiking to the hills are most probably a better options. So, now you can set a goal to hike or bike with friends every weekend.

I have a friend who hates exercise in the gym but he has a passion of biking and he set a goal to bike with some local groups to nearby hills and now he is hooked. Now, he bikes almost every day. Waking up early morning to bike up a nearby hills to enjoy the sunrise and then to work and since then, he has lost almost 20kg in 2 months time.

Remember, play it to your strength.

3. Chunk it Down and Track it.

“How do you eat an elephant?” One bite at a time.

We all know the saying, but we often fail to apply this lesson in our lives. If you view the elephant as one giant goal that your whole life depends on, you’re setting yourself up for disappointment. Why not enjoy the bites along the way?

It’s not just about big goals

Long term goals are great, because aiming high lets us strive to be the best we can be. But for every long term goal you have, you need to have many short term or smaller goals.

If being a best-selling novelist is your long term goal, what smaller goals can you come up with that you should achieve along the way? Maybe for now, you’d be happy to come up with an idea for a character you want to include in your first novel.

The beauty of small goals

When you set small goals, you will have a small goal that help you to focus and not overwhelming.

If you want to lose 20kg, how will you make that happen? You can easily be overwhelmed by such a challenge. If you don’t know specifically what to do, you’re only going to get frustrated. But it’s a lot easier to come up with a plan to shed 1kg or you can set a goal of joining a biking group, or learn a healthy diet. A series of small accomplishments will keep you on track and make you feel good about your life. At the same time, these small achieved goals will make you feel good and confidence so you are much more likely to take more inspired actions.

Life is a journey, not a destination

Your goal settings effort will probably more enjoyable if you view your life as a series of many small milestones, instead of one huge milestone.

Finally, setting goals has no use if you don’t put it into action. Stop reading now, go set your goals with these strategies and start taking actions.

Happy Achieving your goals.